2021
How can we help you today?
We are continuously adding and perfecting our services. How can we help your marketing in 2021?
2020
Survived 2020
2020 was rough for so many individuals and businesses alike. However, by changing with the times, we were able to increase revenue by 300% in 2020.
2019
TV and Radio Media Added
March of 2019 was a turning point for SFM, Steve Ross joined as the Director of Sales and brought the TV/Radio media services with him.
2017
Digital Marketing Added
In 2017 SFM added Digital Marketing to their service catalog. We started with just Google ads and Social Media but have grown to a full service agency.
2016
Newsletter Marketing Added
SFM added newsletter marketing to our list of services providing custom email blasts for clients.
2015
Creation of Silver Frog Marketing
Founded by Christina Ross in July 2015, she began as a website designer for small, local businesses.
Mission Statement
Help businesses succeed and become more profitable, quickly and sustainably, by enabling their advertising to reach vastly more people for significantly less money.
We succeed when you do. We don’t have long term contracts, so we treat your money like it’s our money. The idea being that if we can make you money, then you’ll come back and spend more of it with us. But if we can’t make you money, then we have no right to ask you for more.
Our interests are 100% aligned with yours to
Quickly and Sustainably make your media as Profitable as possible.
Consider us the 'Priceline' of Media Sales
We liquidate Radio and TV airtime, during normal business hours, Local and National, at aggressively negotiated CPM's. By generating more leads with TV and Radio Advertising, at a dramatically lower lead cost we will make you more profitable.
Build a Custom Quote
Why Us?
Media Outlets Come To US
We’ve pre-negotiated rates and parameters with thousands of media outlets across the country. From major national networks to regional clusters to individual local stations. Each week these TV and Radio outlets come to us with the inventory they couldn’t sell.
We are their last hope to make money…Because you can’t sell yesterday’s commercial today.
Run when listenership is highest!
A lot of companies mix in Overnight and Weekend inventory to artificially lower the overall average rate of your buy. But who’s really listening at 3am on a Sunday??
Unless our clients need Overnights and Weekends, we
ONLY BUY PRIME TIME MEDIA! M-F 8a - 8p
CPM Buys!
We buy based on CPMs (cost per millennia) – what does it cost to reach 1,000 people with any given spot?
At an average radio CPM of $2.50 and television CPM (for a :60-second spot) of $5.00 nobody comes close to allowing you to reach MORE people for LESS money!!
True Partnership
We don’t just buy Media, we track every station we use so we know what works and what doesn’t for each Vertical and for each Partner.
We want your campaign with us to be as successful as possible. That’s why we don’t charge for Toll Numbers, Call Tracking, Call Monitoring, Call Recording, or Analytic Reports.
We Earn Your Business
We’re so confident we can consistently make you money that we have no long term contracts we instead earn your business week in and week out.
Results by the Numbers
Combining insightful data analysis measures with proven, tried-and-true procedures, the Silver Frog team has developed an approach to comprehensive marketing plans that work. Our efforts are designed to boost ROI and to deliver unquestionable results across the board.
Just a few of our media partners
Digital Marketing
Our unique approach gives the small business owner the advantage through targeted consumer engagement techniques.
View Services
Our Digital Services
Digital Brands
Process and Features
Are you currently buying TV or Radio? Or need to ad TV or Radio to your marketing plan? If so, you’ll want to keep reading… We buy differently than traditional agencies.
Read more
We specialize in putting you on TV and Radio for less than any of our competitors! Why Choose Us for TV: Backed by years of experience in all platforms of advertising and marketing, our team has prou...
Read more
WHAT YOU CAN EXPECT FROM US: Custom design based on your requirements Setup of licensed theme and plugins (Gravity form, Smart slider and more) Up to 2 revisions Professional Stock Photos, Vectors (from 12...
Read moreOur Team
Steve Ross
Director of Sales
Experienced Director of Sales with a demonstrated history of working in the marketing and advertising industry. Skilled in Investor Relations, Advertising, Entrepreneurship, Customer Relationship Management(CRM), and Investment Strategies. Strong sales professional with a College Diploma of Broadcasting focused in Radio and Television from Illinois Center for Broadcasting-Lombard Campus.
Christina Ross
President / Marketing Director
Christina Ross is the President and Marketing Director at Silver Frog Marketing and loves helping people with their website designs and overall marketing efforts. She has spent the majority of her career in the marketing industry, gaining experiences in areas such as website design, social media marketing, TV/Radiobroadcast and Google marketing. While marketing is her primary job function by day, Christina also enjoys painting, yoga and spending time with her family.
Heather Paprock
Media Buyer
Heather is an experienced professional, driven by a strong work ethic and she takes pride in thriving in a fast-paced environment. As the Media Buyer/Planner, her goals include negotiating highly competitive rates and providing the most comprehensive media proposals to our clients. In addition to her primary job functions, Heather has been recognized by Silver Frog Marketing for her extraordinary commitment to helping and leading others within her organization.
Mike Roeseler
Accounting
Mike Roeseler is an Accountant and Sales Executive for Silver Frog Marketing. In this role, he manages the books to ensure partnering stations get paid on time. Additionally, he handles client accounts and prospect development. His background experience includes a formal legal education(JD/MBA at UNLV) and work in the tax controversy/litigation field.
Stephanie A. Brackman
Sales Executive
Christian, mother of three, blessed grandmother of eight!! Raised in the Midwest, North Carolina and now enjoying the Florida sun!! From the large corporate business helping to obtain and uphold their image within the community to the small mom and pops, helping them to share their message and achieve the level of success they desire has always been something Stephanie is passionate about.
Kevin Ross
Media Assistant
Kevin has dozens of hobbies and loves expressing his creativity. He is a social extrovert that always wants to meet and connect with new people. He loves getting to know people’s stories and how people define themselves. He enjoys his position as a media assistant connecting with stations across the nation.
Antonio De Luna
Media Assistant
After earning his bachelor's degree in Arts Management at Columbia College Chicago, Antonio entered the marketing world to explore his passion for TV, radio, and advertising. Currently, he works as a media assistant where he's focused on creativity, innovation, and management.
Jim Ross
Sales Executive
Testimonials
Goldyn Daupin – CMO of Aspire Allergy & Sinus
Silver Frog Marketing approached me in early October 2019 when we were still looking for a new long term media buying partner. We were struggling with low numbers due to what we believe was a result of our recent rebrand, and I took a chance on them. To judge their effectiveness, we gave them two markets. We've seen great success with these two markets over the past few months, with both markets surpassing their December and January goals. In February we gave them another because we're so happy with the other two markets. It's working very well.
Bill OMary - Professional Tax Services Corp
We had been promised in the past by lead and media providers. At first, I was skeptical. I have to say that working with a relatively small test budget, Silver Frog Marketing has exceeded our expectations! They produced results in the first week and every week thereafter. Silver Frog Marketing helped us to grow our business and because of that, we trust them as a valued marketing partner.
Justin M. Meco Inc.
We have had 3 websites built by Silver Frog Marketing and would recommend them to anyone. They did a great job without taking forever.
Jay Scott
I’m skeptical of most marketing firms but I can honestly say Silver Frog Marketing has exceeded our expectations! They were able to help us in a bunch of different ways – we’ve made more money because of Steve and Christina. I trust Silver Frog Marketing to help me grow my business and would recommend them to everyone!
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